• 6 min read
The work that changes the sale price, the work that only changes how fast you sell, and the work that is not worth doing at all.

Fix What an Inspector Will Find
Every deferred repair becomes a negotiating point once the buyer’s inspector writes it down. Handling the obvious items in advance costs less than the credit a buyer will ask for, and it removes the moment where a deal wobbles.
Light Before Furniture
Buyers respond to light more than to styling. Cleaning the windows, replacing dim bulbs with warmer ones at a consistent temperature, and opening every covering before a showing does more than a furniture rental in most homes.
Empty the Rooms You Can
Rooms read larger with less in them. Removing roughly a third of the furniture and nearly all of the personal photographs lets a buyer picture their own life in the space, which is the entire job of a showing.
Photography Is the Listing
Most buyers decide whether to visit from a phone screen. Professional photography, shot at the right hour for the orientation of the house, determines how many people walk through the door and therefore how much competition you have.
Price It Against Reality
An aspirational asking price costs you the first two weeks, which are the weeks with the most attention. Homes priced to the comparable evidence tend to attract more simultaneous interest, and simultaneous interest is what actually moves a price upward.